Threads launches new fact-checking programme to rate false content: How does it work?

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After relying on Instagram and Facebook's networks for several months, Meta-owned Threads has rolled out its fact-checking programme to rate false content on the platform. Instagram head Adam Mosseri announced this new development in a post made on Threads.

Mosseri stated, "FYI we recently rolled out the ability for our third-party fact-checking partners to review and rate false content on Threads," Mosseri wrote. "Previously, we matched near-identical false content on Threads based on what was fact-checked on Facebook and Instagram. Now fact-checkers can rate Threads content on own.”

However, he did not mention when exactly the programme will roll out and if it will be limited to certain geographies.

As per the TechCrunch report, this move by Meta has appeared to be largely targeting preparation for the forthcoming US elections.

Meanwhile, Meta has around 3.24 billion daily active people (DAP) on average across its various apps (Facebook, WhatsApp, Instagram, Threads) and further witnessed an increase of 7 per cent (year-over-year), while Threads has reached over 150 million monthly active users which makes it up from 130 million in February 2024.

Meta’s first quarter (Q1) revenue (in total) was USD 36.5 billion, up 27 per cent on both a reported and constant currency basis.

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Recently, Instagram reportedly overtook Naver, South Korea's leading internet portal- making it the third most popular mobile application there in terms of usage time. The report surfaced based on last month's usage analysis based on the industry data  (April 2024). South Koreans have been spending a combined 20.9 billion minutes on Instagram in April 2024, as per the data by mobile market research firm WiseappㆍRetailㆍGoods.

Also, Meta-owned WhatsApp released a new feature to enhance user experience and improve privacy, focusing on the profile photos of the users. The new update is the TestFlight beta Program and it is rolling out with the latest WhatsApp beta for iOS 24.10.10.70. The new feature (under testing) will block the user from taking screenshots of profile photos, and it will be available in a future update. 

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Inputs from IANS