In order to keep people safe across its service, Facebook said that it has identified some key areas where it has to do more that will help in keeping the platform clean and sanitized.
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The company said in a blog, "We still face legitimate scrutiny, but we're not the same company we were even a year ago".
With political interference a major concern, Facebook said that it is committed on bringing greater transparency for ads people see on Facebook.
This will be particularly true with ads related to politics as all political ads on Facebook and Instagram in the US must now be labelled as 'paid for by' disclosure from the advertiser.
Facebook also added, "We also launched a searchable archive for political content that houses these ads for up to seven years. We've since expanded this feature to Brazil and the UK, and will soon in India".
People will now be able to see every ad a that a page runs and even if the person wasn't targeted and people will also filter ads by country and can report an ad to Facebook.
Facebook informed, "We have introduced new policies requiring advertisers to specify the origin of their audience's information when they bring a customer list to us".
"When something is rated 'false' by a fact-checker, we're able to reduce future impressions of that content by an average of 80 per cent."
Facebook also mentioned that the company could now detect 99 per cent of terrorist-related content even before its reported, 96 per cent of nudity and 97 per cent of violence and graphic content.
The company on users' privacy said, "We know we didn't do a good enough job securing our platform in the past."
Facebook added that the company had over 30,000 people working on safety and security of which about half of whom are content reviewers working out of 20 offices around the world.
Followed with regulations, Facebook said it agreed with the demand from various governments to regulate the internet.
"We're establishing an independent body which people can use to appeal Facebook decisions involving potentially offensive content," said Facebook.
(With IANS inputs)
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