Noida: Noida traffic police today held a unique exercise to spread traffic awareness which saw its personnel offering roses to law-abiding motorists and helmets to those two-wheeler drivers who were found riding without the protective headgear.
Also, as part of a crackdown on traffic violations, a whopping Rs 3 lakh was collected from offenders on the day.
“Noida Traffic Police and Gramin Vikas Utthan Samiti jointly launched a campaign through the thoughtful gesture of offering red roses to law-abiding commuters at the Sector 60 crossing,” said SP (Traffic), RN Mishra.
“We also offered helmets free of cost to those riders who were not wearing helmets.
A number of motorists were also challaned for not wearing helmets,” he added. “The campaign was launched by SSP Preetinder Singh with the objective of enhancing road safety and awareness about the same among the public.
Many local dignitaries took part in the campaign,” he said.
Mishra added that a “total of 759 vehicles were challaned today and a fine of Rs 3,01,100 collected, which is the highest for a single day during the drive”.