Shopowner Mullick says sales of the ‘poll sweets' are encouraging and smaller versions have been introduced to make them more affordable.
“Parties and political leaders are buying in bulk, while those who support certain political parties are also buying it to show their support for a leader,” he says.
For those party supporters willing to send a greetings to their leaders, the shop has created a special ‘victory sweet' which has ‘Joyee Hao' (be victorious) written on them with cottage cheese.
After the elections are over, the confectioners plan to make a large ‘sandesh' with the photo of the new prime minister.