The New York Times sees in "Narendra Modi: A Leader Who Is What He Wears" saying "Even by the standards of a world...the image-craft of India's new prime minister, Narendra Modi - and its fashion fallout - has been something of a case study."
"Indeed, even by the standards of India itself, where leaders have perhaps understood the use of clothing as a ommunication device better and longer than any of their international peers ...Mr. Modi stands out. Literally and strategically," says Time.
"It all speaks to Mr. Modi's success in associating his personal style with his political platform, to the benefit of both," says the magazine.
