"Many successful men in their 40s-50s have receding hairline and a pot-belly. It is this segment which mostly turns to us," Dhir, senior cosmetic surgeon at Indraprastha Apollo hospital, told IANS.
While most older men opt for hair transplant and liposuction, men in their late 20s go in for male breast removal, Dhir added.
The profile of men choosing cosmetic surgery ranges from call centre employees to rich industrialists, Dhir said.
He said men are increasingly aware of their looks and, compared to a few years back, are now ready to take steps to improve their appearance.
"There is an increasing trend in men in their 40s-50s to look better and they are opting for aesthetic surgery," he added.
Dhir said the ratio of men versus women opting for cosmetic surgery was 1:10, but over the last five years it has reached 40:60.
"Since men have more disposable income than women, more men seem to be getting cosmetic surgery done," he added.
Statistics available from the American Society of Aesthetic Plastic Surgery show that men increasingly want to change the things they don't like to see in the mirror and thus surgery is becoming increasingly popular with them as a way to deal with image maintenance and change.
