"Shortly after Kim gave birth to Nori in June, Kanye encouraged her to pursue her own baby clothes line. He thought it was a great way for her to be taken a little more seriously and cut the cord with her family. He wants her to establish a new career away from reality TV and this is how they think she can do it," said a source.
"Kim really threw herself into it because she loves fashion and also because it makes Kanye happy. She seems desperate for him to respect her and approve of her," the source added.
