Los Angeles: Rapper Kanye West is reportedly set to launch a men's fashion line for a French brand in July.
After he received negative reviews for his women's fashion line which was launched in 2011, he is said to be opting for a safer approach this time.
"Established designers are in a position to go crazy. I tried to come out of the gate going crazy and it didn't work. So now I have to somehow put out something that says, 'I look sensible!',” femalefirst.co.uk quoted West as saying.
The “Black Skinhead” star's new collection is set to feature a range of jeans, T-shirts, and hoodies for men.
