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Getting 'Caned': Indian alcohol's new high

Panaji:  No longer fancy your molasses-based rum and whisky? Now get your high on pure sugar cane.With 'Pure Cane', an alcohol double-distilled directly from sugarcane juice, IIT-ian Desmond Nazareth has just qualitatively upped the ante

IANS Published : Mar 20, 2013 14:25 IST, Updated : Mar 20, 2013 14:39 IST


"Most Indians follow mass production that involves high volumes and low quality. I have tried to improve the profile of Indian liquor, keeping in mind the international processes," says Nazareth, who manufactures the alcohol at his micro distillery in Chittoor in Andhra Pradesh but markets it from Goa.

As a maker of premium alcohol brand, Nazareth earned his pips some years ago by manufacturing 'Agave,' India's first tequila made from 'Blue Agave', a cactus variety found in Andhra Pradesh. Nazareth could not call it tequila because of proprietory conflicts.

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