Usually celebrities would avail themselves of dental-related cosmetic treatment, but this is no more restricted to the glamour industry, says Shikha Giri, consultant prosthodontist and implantologist at the Seven Hills Hospital.
"We have people from all walks of life coming to us to have their smiles beautified. Corporate people, air hostesses, lawyers, doctors, and even housewives and teenagers are more than eager to improve their smile," Giri told IANS.
The cost for dental cosmetic treatment starts from Rs.1,000 and can go up to Rs.150,000.
Tooth whitening and bleaching are among the most sought after treatments as smoking and caffeine are among the principal culprits.