Hollywood star Megan Fox modeling for Emporio Armani lingerie has managed to stop traffic because of the billboards. Not only this, a few TV and computer screens are also overloaded with the release of her new TV commercial.
The Transformers star, shot in black and white, pouts seductively at the camera as it pans up and down her enviable figure that has made her an international sex symbol.
The 30-second advert shows Megan, 23, posing in a lingerie set from the Italian fashion house's upcoming underwear collection.
Megan replaced Victoria Beckham after she was signed as the new face of Emporio Armani's Women's Underwear for Spring/Summer 2010 last October.
She will also appear in advertising campaigns for this year's Armani Jeans collection.
Just weeks after signing for Armani she went to Los Angeles to shoot the campaign with fashion photographers Mert Alas and Marcus Piggott, who also photographed Victoria Beckham for her campaign.
Megan's commercial was released today, almost a month after the huge billboards pictures went out across the world in major cities such as London, New York and Tokyo.
The camera slowly pans down her enviable figure......
......showing off her curves that have made her an international sex symbol
And just like her billboard campaign, Megan's numerous tattoos - she has eight in total - were digitally removed from the commercial.
When she signed for the fashion label, the company's world-renowned designer Giorgio Armani said: 'Megan is young and sexy and has a lot of spirit. Both Emporio Armani Underwear and Armani Jeans are all about a youthful attitude, making her the perfect choice for the collections.'
Megan recently caused a stir with another of her advertising campaigns, this time for a phone for telecommunications company Motorola, in which she appeared naked in a bath.
The advert, which was broadcast during last Sunday's Super Bowl, showed the actress surrounded by bubbles wondering what would happen if she sent out a picture of herself using the phone's 'Motoblur' feature.
There was also much specualtion that she had used a thumb double for the ad after it was revealed that she suffers from Brachydactyly, a condition that results in shortness of the fingers and toes.