The television industry is expected to grow at a CAGR of 18 percent over 2012-17, to reach Rs.848 billion in 2017, according to FICCI-KPMG Indian Media and Entertainment Industry Report 2013. And Javed feels growth has made competition tougher.
"There is more competition now, but by the grace of god, we have managed to stay afloat," he said.
"I always look for reinventing myself...doing something different and new. I term myself as an entertainer. Be it acting in movies, hosting, singing a song, and dancing. I keep myself from rusting," he added.
On the big screen, Javed did character roles in "Singh Is Kinng", "Salaam Namaste" and "Lafangey Parindey" among others.
"People feel that there is a lead actor and a character actor. This is wrong; every actor is a character. I like playing principal roles; this is why I don't take up too many films," said Javed who has produced two National Award-winning documentaries, "Inshallah, Kashmir" and "Inshallah Football".
"I enjoy acting. I like to be choosy. I like to see what I can bring to the table. I have to see how I can extend that parameter of the character, which I have been given. You have to go beyond that and bring a dimension and contribute. It is important to see how you are different in each film. You have to become the character," he said.
The actor has three films in the pipeline.
"I have got three movies in September-October. There is 'Besharam', 'War Chhod Na Yaar' and 'Mr. Joe B Carvalho'. They are good films and all three are different. I have also signed one or two films which I will start shooting after that," he said.
