However, Dhoom 2 promotions were done on the similar lines. The flick gained popularity after its release while songs became chartbusters. But time has changed since then and no production house could risk its flick by limiting promotions.
Aamir Khan said in a statement that smaller flicks (pointing Chennai Express, Krrish3) need big advertisements and promotions.
We don't doubt the credibility of the franchisee and the actor but in an era where there is a cut-throat competition in market, who shall be blamed if Dhoom doesn't create history as expected.
