New Delhi: The much awaited flick of the year ‘Dhoom 3' is expected to shatter all the box office records but what wasn't expected is the dim promotional strategies by its makers.
The marketing strategies have played a quintessential role for selling the flick in recent times whether it is big or small. However, it depends on the budget of the flick that decides at which scale the flick is to be promoted.
The money minting flicks of the year namely Chennai Express, Krrish 3, Yeh Jawaani Hai Deewani, Ram Leela to name a few, along with the content and the star cast had a strong backing of the promotional events around the world. The team left no stone unturned to arouse curiosity within every moviegoer.