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Zomato fires 300 employees, CEO Deepinder Goyal shoots e-mail to staff over dismal sales

New Delhi: 'Zomato', an online restaurant-discovery platform, has sacked more than 300 of its employees. The decision was taken by the company a few days ago.E-commerce analysts find the layoff as an indicator of instability

India TV Business Desk Published : Nov 05, 2015 23:44 IST, Updated : Nov 05, 2015 23:47 IST
zomato fires 300 employees ceo deepinder goyal shoots e
zomato fires 300 employees ceo deepinder goyal shoots e mail to staff over dismal sales

New Delhi: 'Zomato', an online restaurant-discovery platform, has sacked more than 300 of its employees. The decision was taken by the company a few days ago.

E-commerce analysts find the layoff as an indicator of instability in the food-technology industry.

CEO Deepinder Goyal sent a mail to the entire staff over the sacking up of employees.

Zomato, valued at $1 billion, is likely to miss its revenue target for the first time in five years, according to Goyal's mail.

''In June 2013, our sales team working in Delhi has made enough earnings to pay the salaries of our entire team operating in India'', he wrote.

Read Also: Cashless feature offer in Dubai by Zomato

According to Goyal, "The average number of meetings should be anywhere between 5-6 meetings a day but if we compare the ratio of meetings then it is significantly smaller than what we used to do in 2013. Most of the issues of the sales team revolve around motivation and training."

"Sales team is not responsible for just increasing the revenue numbers for company but it means much more than numbers on an Excel sheet. The responsibility of the sales team lies much more than that," he added.

"If the sales team is not giving their best inputs then the entire principle of working fails," he wrote in his e-mail.

''We really need our sales team to achieve their best performance, and it needs to happen right now'', Goyal said.

Zomato currently operates in 22 countries, including India, Australia and the United States.  Zomato's services include cashless payment, online ordering, white-label apps, table reservation and point-of-sale systems.

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