New Delhi: Popular micro-blogging site Twitter today announced the launch of a special #HappyNewYear fireworks emoji; its first-ever New Year emoji in multiple languages to usher in the New Year.
To use the Twitter fireworks emoji, users need to include the hashtag #HappyNewYear in English – or one of over 35 other global languages that Twitter has introduced hashtags in – at the end of their Tweets.
Aimed at making it a little more special for Indian users, nine Indian languages also feature in this list.
“India takes pride in its multiple and colourful cultures – whether it's music, film, sports, news, politics, food, faith or language – India's unity in diversity is what makes it unique, and we're thrilled that Twitter can represent that,” Twitter said in a statement.
“We have gone beyond English to create transliterated or phonetically translated hashtags in 9 Indian languages of the commonly used ‘Happy New Year' greeting in English. Users can use these custom hashtags and wish #HappyNewYear to fans, friends and family while watching the fireworks emoji light up their Twitter timeline,” it added.
This year, as the clock strikes midnight, users can wish #HappyNewYear to friends and family in English and nine Indic languages (Hindi, Bengali, Gujarati, Kannada, Malayalam, Marathi, Punjabi, Tamil, Urdu) to see the Twitter fireworks emoji.
● English: #HappyNewYear
● Hindi: #नववर्षकीशुभकामनाएँ / #हैप्पीन्यूयर
● Bengali: #হ্যাপিনিউইয়ার
● Gujarati: #હેપીન્યૂયર
● Kannada: #ಹ್ಯಾಪಿನ್ಯೂಇಯರ್
● Malayalam: #ഹാപ്പിന്യൂഇയർ
● Marathi: #हैप्पीन्यूयर
● Punjabi: #ਹੈਪੀਨਿਊਯੀਅਰ
● Tamil: #ஹேப்பிநியூஇயர்
● Urdu: #نیا_سال_مبارک
Twitter also made a short video in which it tried to capture some of our favourite moments and to thank its users for their support.
As part of the New Year celebrations, Twitter has also joined hands with the Times Square Alliance and Countdown Entertainment, the co-organisers of Times Square New Year's Eve in New York City, to showcase the global conversation.
“For the first time, Tweets and videos will be on display on the large screens directly underneath the famous Times Square Ball (@TimesSquareBall) as well as on other screens in the area for the one million or so revelers filling Times Square,” the statement from Twitter said.