New Delhi: Ibibo group, a subsidiary of South African mass media company Naspers Ltd, has acquired 51 per cent stake in online bus tracking and analytics platform YourBus.com, owned by Lucido SoftLabs Pvt. Ltd, for an undisclosed amount. Ibibo Group owns portals such as Goibibo.com, redBus.in and Travelboutique.
Ibibo largely focuses on air tickets and hotel bookings. The purchase of YourBus and redBus will give the company access to customers who do not travel by air.
Ibibo, which is owned by South Africa based Naspers, had acquired RedBus for Rs 780 crore last year.
IbiboGroup will integrate the YourBus platform with both its existing online travel properties, redBus.in and Goibibo.com. Following this YourBus founders Rajesh Mallipeddi and Satya Padmanabham will work closely with the RedBus team.
