The smartphone, which the firm claims will give the users a premium smartphone experience for a third of the price of the current high-end phones, will be available exclusively through e-commerce marketplace player Flipkart from tomorrow.
Elaborating on the strategy behind launching affordable smartphones, Motorola Mobility General Manager EMEA and Asia-Pacific, Magnus Ahlqvist said: “About 500 million people globally are looking at buying a new smartphone in 2014, which promises them an affordable price and good user experience.”
