Finding ways to improveMicrosoft benefits from seeing what Apple and Google already have done with their systems - and finding ways to improve that. Unlike Android, Windows adapts to phones with larger screens. Those devices get a third column of tiles, and contact lists fit in more information. With Android, text and images simply get bigger on larger screens, without actually fitting in more content.
On Windows, you can download mapping data for the entire country ahead of time, so you can get directions while offline. That would have been handy during the many times I've been in the subway without cellular access - and without a clue about how to get to my destination.