Mumbai: German luxury car manufacturer BMW has launched its most affordable car in the Indian market yet, the 1 Series. The all-new BMW 1 has been launched in four variants and the model will produced
India TV News DeskPublished : Sep 03, 2013 18:30 IST, Updated : Sep 04, 2013 17:23 IST
URL copied
Analysts say BMW's strategy to launch in larger number of variants will give buyers more options. It also helps gives the Bavarian carmaker a decent spread to tempt more buyers into buying a BMW.
