In another audio-related update, the white earbuds that ship with all of Apple's portable devices are getting an update. Now called EarPods, they are tube-shaped, which Apple says will help meld them to the shape of your ear. The EarPods took three years to design, Apple said. They'll go on sale Wednesday as a stand-alone accessory for $29, but will be included free with new devices out in October.
Since Apple's main announcements were largely in line with expectations, investors registered a tepid response. Apple shares rose $9.13, or 1.4 per cent, to close at $669.72. The shares have been on a tear as expectations rose for the iPhone 5, rallying 16 per cent since Apple's latest earnings report, in July. On Monday, they hit an all-time high of $683.29.