Rohit Bansal and Kunal Bahl, Snapdeal
In 2010, Rohit Bansal (an IITian) along with his friend Kunal Bahl (a Wharton graduate) founded Snapdeal.com, which was a daily deal site at beginning. Soon after the company changed its model and started operating as an online marketplace for merchants and customers. With over 20,000 sellers, over 500 product categories, Snapdeal has placed itself among the top players in the e-commerce space. The company has strong financial backup by leading global investors like Intel Capital, eBay Inc. and Nexus Venture Partners.
Snapdeal sees itself as a platform for manufacturers to do business. Its founders believe that it is not an e-commerce company but the one that facilitates e-commerce. And just like China's Alibaba, it hopes to create life-changing experiences for thousands of small businesses and millions of consumers in India using technology as a great socio-economic equaliser.