Vonn has enjoyed a significant amount of media attention for an alpine skier, making her the face of her sport in the US. She has appeared on The Today Show, Access Hollywood, and The Late Show with David Letterman and has picked up endorsements from notable companies such as Head, Oakley, Red Bull, Rolex, and Under Armour. Her assets were estimated to be worth over 2.5 million dollars, even in 2010.
Vonn married fellow 2002 Olympian, and former U.S. Ski Team athlete, Thomas Vonn on September 29, 2007 at the Silver Lake Lodge in Deer Valley, Utah In November 2011, it was announced that the couple had begun divorce proceedings after four years of marriage. Their divorce was finalized on January 9, 2013.
On March 18, 2013, it was announced she and golfer Tiger Woods were dating. Vonn has been a supporter of Woods while he is on tour, appearing at several events in 2013.