The deal is simple. You have to take up the challenge by a friend or colleague and get soaked in a bucket of ice water, you have 24 hours to either donate USD 100 to the cause or post a video showing yourself dumping a bucket of ice water on yourself.
Many of them have large-heartedly done both. Further, you have to nominate three others to take up the challenge. And thus, the challenge relays.
The social sites have been inundated with the videos of celebrities from various domains tipping buckets of ice water on themselves.
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