London: Are you dieting to lose extra weight? Avoid friends who take you to midnight parties as late night cravings or that temptation for alcohol can simply be too strong to resist.
There's more to dieting than just sheer willpower and self-control, shows research.
“In the fight against obesity, we need to help people become more aware of the various personal, situational and environmental factors that expose them to dietary temptations,” explained Heather McKee of the University of Birmingham in Britain.