New Delhi: The Khan Market traders association may send a legal notice to Bollywood superstar Salman Khan over the naming of his newly launched e-commerce website, KhanMarketOnline.com.
According to a Times of India report, the traders of the 65-year-old market may move to the Delhi High Court when it reopens on January 4 challenging the selection of name by Salman.
Accusing Salman of misusing market's name, association president Sanjiv Mehra said, "If he announces discount for merchandise on his portal, customers will turn up here and ask for the same. They are bound to be confused."
Mehra said that the association first may approach the actor requesting him to change the portal's name and in case if he doesn't comply, then 'we will approach the Delhi High Court'. "How can the actor use our market's name for his portal?" he wondered.
Salman, on the occasion of his 50th birthday on Sunday, unveiled an online shopping portal named Khan Market.
"A gift for my fans. Http://www.KhanMarketOnline.Com register now for a special treat. And lots more to come," he posted on Twitter and Facebook.
Yet to be open for use, the online market asks visitors to register on the site. Once the user clicks on 'Get Started' option, the site takes him/her to a 'Fans Only' section where one can join by filling a form. People can also register via social media sites.
New Delhi's Khan Market is the most expensive market in India from last five years, as demand for retail space has remained steady owing to its upscale location and current occupier profile. It is also 24th most expensive retail location in the worldwide.
With Rs 1,250 ($19) per sq ft rental, Khan Market is followed by Connaught Place in the city centre at Rs 850 per sq ft and DLF Galleria at Gurgaon in Haryana and South Extension in south Delhi at Rs 750 per sq ft.
