Mumbai, Sep 25: Leading film production company Eros International which is expanding its presence in the regional film market has announced a collaboration with actor Jimmy Shergill's company ‘Jimmy Shergill Productions' for producing four Punjabi films.
The first of these projects ‘Taur Mitran Di' has gone on floor starring Amrinder Gill, Ranvijay Singh, Surveen Chawla and Amita Pathak.
Following that will be a project featuring Jimmy himself and the shooting for which would commence in February 2012.
Sunil Lulla, Managing Director, Eros International Media Ltd said, “Jimmy Shergill has made an indelible mark in Punjabi films and Eros is looking forward to partnering with him as we continue with our expansion plans in the regional film markets,”.
Jimmy Shergill said that the “Punjabi cinema is growing with every film and I am really happy to tie-up with Eros as a systematic corporate approach will help us take Punjabi cinema forward and present it on a global platform,”.
Director of Taur Mitran Di, Navaniat Singh said, “Eros International gave me my first break as a director and released Tera Mera Ki Rishta. After three successive hits - Tera Mera Ki Rishta, Mel Kara de Rabba and Dharti, I feel honoured to be associated with Eros. This association has helped me grow as a director and present quality Punjabi cinema to audiences worldwide.” PTI