Aruna Irani, who is known for her dance numbers and character roles in films and has also been quite active on the small screen, tries to analyse why Bollywood actors haven't taken to fiction shows on TV.
"Silver screen is silver screen. TV serials are considered a step down as compared to films. People have always considered it less than a movie," Aruna, who continues her association with TV through "Parichay-Nayee Zindagi Kay Sapno Ka", told IANS.
Another hurdle is that money and fame are shortlived on TV, says film critic Vikas Mohan.
"There is more money and fame on silver screen. With television, fame is limited till the show is on air. Once the show is over, no one remembers the artists. So, (film) artists prefer to keep themselves connected only to the big screen," he said.
Time constraint also stops stars from taking up soaps, adds Samir Soni, who has long balanced TV and movie roles.
"Actors in films don't want to take that time off. They can do hosting, but for a daily soap you have to make a conscious commitment. In movies, the gestation period is so long... It may take a year to come," he added.
If Samir did films like "Lajja", "Fashion" and "I Hate Luv Stories", he also featured in daily soaps like "Jassi Jaisi Koi Nahi" and is currently seen in "Parichay-Nayee Zindagi Kay Sapno Ka".