New Delhi: Sony India has launched a 'bridge-style' Cyber-shot RX10 along with two high-end full frame mirrorless cameras, the Alpha 7 and Alpha 7R.
Sony says Cyber-shot RX10 comes with DSLR-style creative power without the need to carry interchangeable lenses. This camera is light, and its rigid magnesium alloy body is dust- and moisture-resistant.
The Cyber-shot RX10 has a fixed Carl Zeiss Vario-Sonnar T* 24-200mm F2.8 lens which will cover most of the needs of the average user. The F2.8 maximum aperture allows for better images in low light.
In RX10, a wide F2.8 maximum aperture right across the zoom range ensures extra brightness. The camera is comfortable to hold and feels instantly familiar to anyone who has handled a DSLR camera.
Like in the DSC-RX100 II, the 20.2 effective megapixels (approximate) 1.0-type back-illuminated Exmor R CMOS sensor is around four times bigger than those in standard compact cameras.
The camera also has Full HD video in 50p or cinematic 25p frame rates. For video recording it has an audio level meter with adjustable levels. In addition, on-board Wi-Fi allows easy one-touch connection with an Xperia or any other NFC-compatible Android smartphone or tablet. The Cyber-shot RX10 can also connect to an iOS device over the air.
The camera will be available by the end of December and will cost Rs 84,990.
On the other hand, the Alpha 7 has 24.3 effective megapixels, and the 7R has a stupendous 36.4 effective megapixels. The camera ushers in six new full-frame lenses in this range. These cameras too have Wi-Fi and NFC.
While the Alpha 7 is priced at Rs 94,990, the 7R will cost Rs 1,24,990.
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