News Business Microsoft buys Parature in $100m deal

Microsoft buys Parature in $100m deal

Washington: Redmond-based Microsoft has acquired Parature, a customer service SaaS provider, for $100 million.The acquisition gives Microsoft Dynamics a world-class self-service knowledge base to connect with customers.According to Techcrunch, Parature's acquisition fills a gap for

microsoft buys parature in 100m deal microsoft buys parature in 100m deal
Washington: Redmond-based Microsoft has acquired Parature, a customer service SaaS provider, for $100 million.

The acquisition gives Microsoft Dynamics a world-class self-service knowledge base to connect with customers.

According to Techcrunch, Parature's acquisition fills a gap for Microsoft, which has lacked a complete way to make the customer experience one that fits the modern customer.

Parature has made a name for itself with its 'customer experience' technology.

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