News Auto Mahindra & Mahindra rolls out upgraded Bolero pick-up

Mahindra & Mahindra rolls out upgraded Bolero pick-up

The new pick-up comes with different body style, cargo box lengths and varying payload capacities of 1,300 kg, 1,500 kg and 1,700 kg, suitable for various customer segments and their needs.

Mahindra Bolero pick-up Image Source : FILE PHOTOMahindra Bolero Pick-up (File Photo)

Auto-maker Mahindra & Mahindra hopes to see 15 per cent growth in the sales of the Bolero pick-up this fiscal year, a senior official of the company Mahesh Kulkarni said on Friday.

Addressing a press conference after launching the upgraded Maha Bolero pick-up here, Kulkarni said, "We sold 1.49 lakh units of the pick-up last fiscal. From April to September this year, we sold 12,600 units."

He said 50 per cent of the pick-up business come from agriculture business sector while the rest was from the service industry.

Replying to a query, he said though rising diesel price was a cause of concern in terms of earning potential of the pick-up operators, some of the offers given by it may offset the negatives.

He said Bolero was being exported to some of the neighbouring countries.

The new pick-up comes with different body style, cargo box lengths and varying payload capacities of 1,300 kg, 1,500 kg and 1,700 kg, suitable for various customer segments and their needs, he added.